Latitudedevelopment advisory

Founder

Antoine Sailly

Eight years turning land into neighbourhoods in France, and two advising on a second market from the inside.

Antoine joined HECTARE, one of France's leading land developers, in 2016, and left in 2023 as Regional Director. In between he opened the group's South West agency — two people at the start, nine when he left, €18m of annual turnover — and took residential schemes from the first conversation with a landowner through consent, infrastructure and delivery. The largest was 118,000 m²: eight hundred future residents, a school, parks and a market square. The smallest was five plots.

The work was specific and unglamorous. Finding land. Testing what it could carry. Negotiating with mayors and planning departments who had no particular reason to help. Briefing architects and engineers. And carrying the file through consultation, objection and appeal to the point where something actually got built.

Most projects are lost upstream

By the time an architect is appointed, the decisions that decide the outcome have already been made. What the land can carry. Who the buyer is. Whether the municipality will follow. They are the cheapest to get right and the most expensive to reverse. That window is what Latitude was built for.

He holds a double Master's in Urbanism and Spatial Planning from Lille — majoring in sustainable construction and spatial planning, and in land engineering and policy — on top of a degree in geography and territorial planning and an earlier one in civil engineering. In practice it means he reads a feasibility model and a topographic survey with the same attention, and knows when the two disagree.

In 2024 he moved to Manila as Executive Business Developer for Woola Philippines, a travel company, where he ran the French market. An unusual line on a development CV, and a deliberate one: two years living in a market rather than visiting it, working with its hotels and resorts, and a direct read on where travellers actually want to stay. In coastal markets, tourism demand leads residential value by several years. It is the same read that underwrote the villa at Ungasan.

Latitude exists because those two experiences turn out to be the same job. European development discipline is a method, not a jurisdiction. It travels.

Projects built and delivered
16
Projects consented
30
Projects secured or in development
57
Sites studied at feasibility stage
300+

Cumulative results of the South West agency from its creation in 2017 to October 2023.

  1. 2024 – 2026

    Executive Business Developer, Woola Philippines (Manila). French market; hotels, resorts and travel across the Philippines.

  2. 2022 – 2023

    Regional Director, HECTARE. Strategy and P&L for the South West region. Nine staff, €18m annual turnover, 39 projects running concurrently at peak.

  3. 2020 – 2022

    Global Project Manager. Coordination and supervision across the region's development portfolio.

  4. 2017 – 2020

    Senior Development Manager. Opened the Toulouse agency as a two-person office and built it out.

  5. 2016 – 2017

    Development Manager. First projects carried end to end, Montpellier.

  6. Education

    Double Master's, Urbanism & Spatial Planning — Université de Lille 1 and Polytech Lille, 2016, with High Honours. BA Geography & Territorial Planning, Montpellier 3, 2014. Associate's, Civil Engineering, La Rochelle, 2013.

  7. Languages

    French (native) · English (professional) · Spanish (elementary)

  8. Based

    Between Toulouse, France and Metro Manila, Philippines. Available for mandates in Dubai and the wider Emirates.

Contact

If you have land, a site, or a market you are considering.

The useful first step is a short conversation about whether the idea holds. No deck.

hello@latitude-development.com
linkedin.com/in/antoine-sailly
Toulouse · Metro Manila · Dubai

Contact